SEO Services

Optimization of
keywords, traffic & websites

As a full-service digital marketing company, our agency offers  a comprehensive array of professional SEO services to get your business more visibility in search using only trustworthy, future-proof, white-hat SEO techniques, such as:

SEO Services

 
  • Custom SEO Strategy – we will customize our services to fit your needs. We’ll use the tactics that will make the most impact for your unique business.
  • Thorough keyword and market research.
  • In-depth evaluation of the competition.
  • Organic SEO tactics for long-term results coupled with paid ads for quick boosts (if PPC is something you’re interested in pursuing).
  • Comprehensive onsite SEO – title tags, meta descriptions, alt tags, original quality web content creation, internal linking, etc.
  • Quality copywriting to keep your site content fresh and encourage return traffic.
  • Careful link building – by hand, on diverse domains with high domain authority.
  • Syndication of articles on social media, curated sites, and news outlets.
  • Google Analytics and other data tracking software to learn from trends, traffic and more.
LEARN MORE

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After years of hacking the system on this information for my own brands and clients, I am thrilled to be here to help and serve business owners like you, ready to grow and scale their business online.
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RECENT RESULTS

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Improve your social media & digital marketing knowledge.

I've got sales metrics to prove it.

Pinky promise!

Have you been looking for a blog that offers real value with proven social media tips and the best digital marketing solutions? You’ve just struck paradise like the hidden treasures of Hawaii. All topics have been hand-picked by our founder Toccara Karizma. You will learn valuable marketing insights such as how to evaluate your website traffic, determine the best online platforms to invest in, and continually maintain the balance between your marketing activities and the results they provide your business.

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Our meticulous system makes sure no stone metric is left unturned.

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Toccara Karizma | Digital Marketing Expert

toccarakarizma

This one’s for the girls! Here’s how to get heartless curls in 6 minutes!

And no, you DON’T have to sleep in heartless rollers ...

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Nov 23

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This one’s for the girls! Here’s how to get heartless curls in 6 minutes! And no, you DON’T have to sleep in heartless rollers overnight. That’s so uncomfortable! Just take 5 minutes in the morning to roll your hair, spray it with some dry shampoo, work for the next 45 minutes or so, then take a minute to remove the rollers. That’s it! So easy! And the rollers I’m using cost me $10 or so on Amazon. For girls with naturally curly hair, this will work much better since our hair tends to hold curls better than if it were naturally straight. But I’m curious if girls with straight hair get the same type of easy result using this method. Let me know if you’re going to try this! 👩🏻‍🦱👩🏼‍🦱👩🏽‍🦱👩🏾‍🦱👩🏿‍🦱 #heatlesscurls #amazonfinds #curlyhairstyles #curlygirlmethod #curlyhairdontcare #curlyhairroutine #hairtutorial #bighairdontcare #amazondeals #wavyhairstyle #noheatcurls #longhairstyles #hairstyleideas #satisfyingvideos #momhacks #hairhacks #lifehack #pinteresthair #diyhair #naturalcurls #naturalhairstyles #tiktokmademebuyit #amazonmusthaves #holidaygiftideas #holidaygiftsforher #hairvideos

toccarakarizma

#throwback to an interview I did back in 2019 for @keap at #socialmediamarketingworld

You never know where building a relationship will take ...

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Nov 22

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#throwback to an interview I did back in 2019 for @keap at #socialmediamarketingworld You never know where building a relationship will take you. This interview ended up in Keap inviting me to be a guest on their podcast several months later, in the company of marketing giants like @chrisducker @jasminestar @mollypittmandigital @mikekim and more… So the lesson is to stop focusing on building vanity metrics like followers and likes (Instagram’s algorithm isn’t going to give you much of that these days anyway) and start focusing on building relationships. 🙌 PS - There are a good 20+ podcast interviews related to sharing digital marketing tips and online business growth strategies linked in my resume in my bio if you want to check any of those out. 🙌 🎶 Samson by Naz Tokio & Lauren Hashian #podcastersofinstagram #smmw22 #socialmediamarketingtip #podcastcommunity #sandiegobusiness #podcastinterview #marketingblog #instagramforbusiness #originalcontent #growthmindset #successmindset #relationshipbuilding #networkingevent #motivationalspeaking #podcastguest #hawaiibusiness #buildrelationships #keynotespeaker

toccarakarizma

Don’t worry. I gotchu boo. No judgment here. 😘

Make sure to screenshot and save this video so you can refer back to it later. 😉
...

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Nov 21

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Don’t worry. I gotchu boo. No judgment here. 😘 Make sure to screenshot and save this video so you can refer back to it later. 😉 #trendingaudio #madeinhawaii #etsyhandmade #successmindset #growthmindset #mondaymotivation #blackfriday2022 #cybermonday2022

toccarakarizma

Who else has read Atomic Habits by @jamesclear ?! Such a good book! 📚

#atomichabits #jamesclear #successprinciples #growthmindset ...

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Nov 18

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Who else has read Atomic Habits by @jamesclear ?! Such a good book! 📚 #atomichabits #jamesclear #successprinciples #growthmindset #successhabits #entrepreneurmindset #successmindset #bookrecommendations #booklovers #bookclub #bookreview #mustread #selfhelpbooks #bookrecommendation #highperformancehabits #10xrule

toccarakarizma

Sometimes focusing on what’s NOT popular is actually what gets you ahead.

A lot of gurus focus on social media marketing tips, and yes, ...

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Nov 16

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Sometimes focusing on what’s NOT popular is actually what gets you ahead. A lot of gurus focus on social media marketing tips, and yes, social media marketing should be a large part of your overall digital marketing strategy. Buuuut, the big players, the high-level execs, the eCommerce businesses that are experiencing massive growth online, they all have these three marketing strategies in common. They’ve all put a heavy focus on: 1️⃣ #conversionrateoptimization 2️⃣ #emailmarketing 3️⃣ #seo If an eCommerce business, or any business for that matter, wants to experience long-term growth that will pay dividends for years to come, these are the three areas they should focus on. I didn’t mention it in this clip, but if I added a 4th area, it would be affiliate marketing. Another tip for another day I guess. Do you agree? Or did I leave something out? #socialmediamarketingtips #digitalmarketingstrategy #emailmarketingtips #klaviyo #semrush #ahrefs #listbuilding #leadgenerationstrategy #ecommercemarketing #hawaiibusiness #instagramforbusiness #instagrammarketing #onlinemarketingcoach #businessconsultant #shopifytips #originalcontent #digitalcreator #onlineboutique #sandiegobusiness #marketingblog #emailmarketing #ecommerceexpert #ecommercetips #successmindset #growthmindset #bossmindset

toccarakarizma

Entrepreneurship is NOT for the faint hearted.

It’s one of the stretchiest things you can do in life, and with it comes extreme highs and ...

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Nov 15

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Entrepreneurship is NOT for the faint hearted. It’s one of the stretchiest things you can do in life, and with it comes extreme highs and lows. But if we reflect back on the most rewarding times in our lives, they often came right after the biggest challenges we faced. Graduating college… Running a marathon… Raising children… Preparing for a fitness competition… In fact, a true “reward” can’t exist without its “challenge” counterpart. So next time you face a challenge in business, be open to the idea that every “failure” is simply a lesson and opportunity to hone in on your craft, improve, and get better. Remember, there is no such thing as failure, there’s just giving up too soon… ❤️ #dontgiveupquotes #keepmovingforward #fitnessmotivation #positivemindset #wordstoliveby #inspirationoftheday #bossbabemindset #failurequotes #lawofattractionquotes #entrepreneurquotes #quotestoliveby #hawaiibusiness

toccarakarizma

❤️🤙🙏 #luckywelivehawaii #officeview #madeinhawaii #bigisland #hawaiibusiness #hawaiilife #hawaiiunchained #hawaiientrepreneur #hawaiisbest ...

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Nov 13

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❤️🤙🙏 #luckywelivehawaii #officeview #madeinhawaii #bigisland #hawaiibusiness #hawaiilife #hawaiiunchained #hawaiientrepreneur #hawaiisbest #hawaiicreators #bigislandhawaii #hapunabeach #laptoplife #luckywelivehi #hawaiilove #bigislandlove #hawaiimade

toccarakarizma

Ooh it’s a tough reality check today ⬇️

Self-reflection is one of the hardest things to do, especially when it comes to our ...

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Nov 13

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Ooh it’s a tough reality check today ⬇️ Self-reflection is one of the hardest things to do, especially when it comes to our relationships and how the world receives us. I know for me, communicating about difficult topics is one of my biggest weaknesses in my personal relationships. But the irony is those hard conversations are the number one conduit to establishing deeper and more meaningful relationships. And this is true for both business and personal relationships. Both can be a huge part of your journey to your deepest soul work… if you are open to seeing them that way. So have the hard conversations with those you love and know that all of our relationship experiences, and most importantly the most challenging ones, are providing us a beautiful opportunity for self-growth and to deepen our connection with our friends, loved ones, colleagues, and clients. ❤️🙏 #soulsunday #relationships #wordstoliveby #soulwork #lifeadvice #selfgrowth #consciousrelationships #consciousliving

toccarakarizma

Who’s with me?! Isn’t it the worst?! 😅

#pitchslapped #lifeadvice #funnyreels #relatable #originalcontent

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Nov 12

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Who’s with me?! Isn’t it the worst?! 😅 #pitchslapped #lifeadvice #funnyreels #relatable #originalcontent

toccarakarizma

Love this idea for the holidays 🎁🎄🎅🏻

What do you think?! Are you going to try it?

#successmindset #inspiration ...

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Nov 10

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Love this idea for the holidays 🎁🎄🎅🏻 What do you think?! Are you going to try it? #successmindset #inspiration #entrepreneur #thinkoutsidethebox #originalcontent #stockingstuffers #holidayseason

toccarakarizma

Let’s go!!! 10 sale ideas you can use to grow your eCommerce business this month. 🙌

Here’s some promotion ideas you can use to add ...

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Nov 7

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Let’s go!!! 10 sale ideas you can use to grow your eCommerce business this month. 🙌 Here’s some promotion ideas you can use to add additional revenue to your online business this month. Push these promotions out through email, on your social channels, and ads. If you have affiliates or influencers working with you, you can also share the promotions with them to push out to their audiences as well. Did you like these tips? Let me know in the comments. 🫶 Like eCommerce marketing tips like this? Make sure you’re following me for more digital marketing and online business growth tips! And make sure you save this video so you can refer back to it later. 🙌🙌 #trendingsongs #instagramforbusiness #bossmindset #onlineboutique #originalcontent #digitalcreator #bluedress #bighairdontcare #socialmediamarketingtips #hawaiibusiness #fempreneur #shopifyexperts #ecommercetips #growthhacking #bigearrings #gemstoneearrings #hoopearrings #curlyhairstyles #longhairstyles #bohemianearrings

toccarakarizma

RUMI ❤️

#wordstoliveby #rumi #inspirationalquotes #positivethinking #motivationalquote #rumiquotes #mindsetquotes #quotesdaily

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Nov 6

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RUMI ❤️ #wordstoliveby #rumi #inspirationalquotes #positivethinking #motivationalquote #rumiquotes #mindsetquotes #quotesdaily

toccarakarizma

“If we deal with a scarcity mindset, or we have a problem investing in ourselves, how do we expect anyone else to invest in us? It’s the law of ...

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Nov 5

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“If we deal with a scarcity mindset, or we have a problem investing in ourselves, how do we expect anyone else to invest in us? It’s the law of attraction. It will not fail you. I promise.” Ooh 😮 Who agrees?! Looking forward to speaking at another @launchyourfempire event later this month. Invest in yourself and your business by getting yourself a virtual ticket. 😉 This year I’ll be helping fempreneurs slay their content strategy through a content matrix I developed a few years ago for our agency. If you struggle with writing high-converting content for your brand that is based in SEO, keyword, competitor, and review research, you’re going to love the unique method I take you through. I’ll also be spilling the beans on some amazing copy AI tools that will pretty much change your life when it comes to writing captions quickly for your emails, social posts, ads, blogs, and more. Check out @launchyourfempire to learn more and get early bird access for a ridiculously way-too-low price. #lawofattraction #fempire #abundancemindset #hawaiibusiness #motivationalspeech #motivationalvideos #inspirationalquotes #abrahamhicks #mompreneur #wahine #womensupportingwomen #bossmindset #madeinhawaii #wordstoliveby #lifeadvice #quotestoliveby #motivationalspeaker #inspirationalquote #throwbacksaturday

toccarakarizma

3 Holiday Promotion Ideas to Kickstart
Your Holiday Sales 🎅🏻🎁🌲

I bet you didn’t think of the second one… Works like a ...

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Nov 2

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3 Holiday Promotion Ideas to Kickstart Your Holiday Sales 🎅🏻🎁🌲 I bet you didn’t think of the second one… Works like a charm. 😉 If you have a Shopify Store or are an eCommerce business owner, you should have already planned out your holiday promotion calendar for both November and December. If you want more eCommerce and Shopify tips to help you make money online, make sure to follow me. #ecommerce #ecommercetips #shopify #shopifytips #marketingtips #shopifystore #digitalmarketingtips #socialmediamarketingtips

toccarakarizma

⬇️ Ooh, this one hits hard today…

Friend, this is my loving invitation for you to step up and into your fullest potential.

...

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Nov 1

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⬇️ Ooh, this one hits hard today… Friend, this is my loving invitation for you to step up and into your fullest potential. It’s time to play big. To level up. To stop working at a job that doesn’t light you up. To say no to clients who don’t appreciate your value and can’t afford to pay you what you’re worth. To walk away from relationships and people in your life that keep you stuck, small, and unchallenged. Because when we accept mediocrity in our lives, the Universe will energetically match us with more mediocrity. There is no space, time, or energy left to allow for something amazing to enter our lives. Because all our energy and time is going toward people & projects that are out of alignment with our highest selves. And then we wonder why we can never financially get ahead. Or why our relationships fall short of what our hearts desire. And we could blame everyone else in our lives for these things. In fact, most people do. Complain about our boss, our clients, our partners, the world… Or we could start taking an internal inventory and responsibility for the choices we make in putting energy toward people and things that don’t serve our greatest good. This is an internal job. The change starts within friend. 🙏 So today, let’s level up, agree to walk away from what no longer serves us, and start playing big. #truthbomb #inspirationalquotes #successmindset #followyourdreams #motivationalquotes #quotestoliveby #quotesoftheday #wordstoliveby #relationshipadvice #wordsofwisdom #goaldigger #relationshipquotes #lifelessonsquotes #lifelessons #mondaymotivation #fempire #mompreneur #bossbabe #lawofattraction #abundancemindset #levelup #bossmoves

toccarakarizma

Someone had to say it 😬

Feelin’ a little #sassypants today 😅

#ifatfirstyoudontsucceed #truthbomb #justsayin #whoruntheworld ...

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Oct 29

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Someone had to say it 😬 Feelin’ a little #sassypants today 😅 #ifatfirstyoudontsucceed #truthbomb #justsayin #whoruntheworld #motivation #funnyvideos #fempire #mompreneur #ladyboss

toccarakarizma

You’re welcome. 😉

18 email subject lines you can use this November to crush your BFCM sale goals. 🙌

Make sure to screenshot ...

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Oct 28

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You’re welcome. 😉 18 email subject lines you can use this November to crush your BFCM sale goals. 🙌 Make sure to screenshot and save this video so you can refer back to it later. 😉 #trendingaudio #madeinhawaii #longhairstyles #etsyhandmade #successmindset #growthmindset #bohobraids #blackfriday2022 #cybermonday2022

toccarakarizma

I love this hashtag strategy! If you have an iPhone, it’s super easy to take a screenshot of a viral post, highlight the hashtags they used, then ...

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Oct 27

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I love this hashtag strategy! If you have an iPhone, it’s super easy to take a screenshot of a viral post, highlight the hashtags they used, then copy and paste those into your phone notes so you can use them on a future post. You don’t even need to save the screenshot and take up your phone’s storage. You can simply delete it (like I did) and still keep the hashtags from it. Have you tried this before?! If not, are you going to now? 😅 Save this post if it helps you with your social media marketing strategy. 🙌 And if you like content like this, make sure you’re following me and have your notifications turned on for new posts. ☺️ #hashtagstrategy #hashtag #trendingreels #viralreels #instagramforbusiness #instagramgrowth #reelstips #socialmediastrategy #lifehacks #originalcontent #instagramtipsandtricks #growthhacking #getmorefollowers #explorepage #trendingaudio

toccarakarizma

Number 1 hits hard for me. 🥺 Which one is it for you?

Nothing like a good old truth bomb when you need to hear it.

#lifeadvice ...

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Oct 26

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Number 1 hits hard for me. 🥺 Which one is it for you? Nothing like a good old truth bomb when you need to hear it. #lifeadvice #wordstoliveby #truthbomb #inspirationalquotes #successmindset #followyourdreams #motivationalquotes #melrobbins #positivequotes #quotestoliveby #quotesoftheday #positivequotesdaily #goaldigger #relationshipquotes #lifelessons

toccarakarizma

Use this expert email marketing tip to build your email list for the holidays.

This expert marketing hack works like a charm
every year ...

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Oct 24

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Use this expert email marketing tip to build your email list for the holidays. This expert marketing hack works like a charm every year and is one of the many tools we pull out of our toolbox to generate over $1,000,00 in sales for our clients every BFCM weekend. Boss, this is the time to focus on lead generation and email list growth! Don’t wait until Black Friday or Cyber Monday to do all your marketing. The real marketing starts far ahead of the busiest sale days of the entire year. Focusing on growing your email list can actually bring down your marketing costs and increase your online sales revenue this holiday season, so this is an important marketing strategy for you to implement before it’s too late. Have you started thinking about your BFCM marketing strategy yet? 😬 Let me know if you need help brainstorming some ideas! I eat BFCM for breakfast, so you know I have a trick or two up my sleeve. 🤭 Make sure to save this video so you can refer to the marketing strategy later and follow me for more Commerce marketing tips. #emaillistbuilding #emailmarketing #holidaymarketing #ecommercemarketing #digitalmarketing #klaviyo #leadgeneration #shopifytips #bfcm #onlinemarketingforbeginners

toccarakarizma

Those were the good old days 😂

#ifyouknowyouknow #80skid #90skids #thisis40 #trending #funnyvideos #blockbuster #originalcontent ...

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Oct 22

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Those were the good old days 😂 #ifyouknowyouknow #80skid #90skids #thisis40 #trending #funnyvideos #blockbuster #originalcontent #funnymemesdaily #doyouremember #generationx #millenials #80sbaby #80skids #relatable

toccarakarizma

Quickest way to get me to do something 😂 HBU?

#determined #motivation #nevergiveup #bossmoves #successmindset #trendingaudio ...

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Oct 20

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Quickest way to get me to do something 😂 HBU? #determined #motivation #nevergiveup #bossmoves #successmindset #trendingaudio #originalcontent #pandapandapanda #relatable

toccarakarizma

Wondering how to run ads profitably?

There are many factors that will affect the outcome of whether or not your ads are profitable, but a ...

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Oct 17

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Wondering how to run ads profitably? There are many factors that will affect the outcome of whether or not your ads are profitable, but a quick tip for most eCommerce stores is to make sure your Average Order Value is at least $75. It’s really hard to get a purchase these days for under $25 with paid ads for most eCom stores, and it actually can often be much higher than that. So at a cost per purchase of $25, that would give you a 3X ROAS with an AOV of $75, which still doesn’t take into account all your other expenses. So if you’re considering running paid ads for your business, one of the easiest levers you can pull to be more profitable is to increase your AOV. And if it’s not at least $75, watch some of my other videos to get some ideas on how you can increase your average order value so that you can run ads profitably. As always, thank you @godaddy for inviting me to share some of my top eCommerce tips with your users. These trainings may be more fun for me than they are for the people attending. 🤣🤫 #ecommerce #instagramforbusiness #digitalmarketingstrategy #onlinebusinesscoach #motivationalspeaker #originalcontent #godaddy #marketingquotes #shopifytips #ecommerceexpert #ecommercetips #klaviyo #smmw #marketingwebinar #marketingtraining #mondaymotivation #instagramforbusiness #quicktip

toccarakarizma

Nova makes this video 💯 better 😜

Check out this expert marketing tip on how to make money from email marketing.

This email ...

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Oct 16

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Nova makes this video 💯 better 😜 Check out this expert marketing tip on how to make money from email marketing. This email marketing strategy should help you make more money in your eCommerce store. Are you already doing this type of segmentation with your email marketing or was this helpful in learning a new email marketing tip? #emailmarketing #klaviyo #ecommercetips #emailmarketingtips #ecommercebusiness #shopifytips #ecom #mailchimp #digitalmarketingtips

toccarakarizma

“Success comes to those who have the willpower to win over their snooze button.” - Unknown 💖

There’s no time of day I love more than...

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Oct 15

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“Success comes to those who have the willpower to win over their snooze button.” - Unknown 💖 There’s no time of day I love more than the peaceful, quiet, moonlit, dark morning before the rest of the world wakes up and the sun greets me for another day… Remember in order to be successful, and in order to conquer your goals, you must wake up first. Wake up to life. Even when it’s hard. Show up. Even when it’s hard. Invest in your self-care. Even when it’s hard. Do the work. Even when it’s hard. Because nothing worth having comes without the effort. If you’re sleeping through life, you’re letting your potential slip through your fingertips. So today friend, I hope you don’t sleep through that snooze button. 😴 I hope you get to see the beautiful colors of the sunrise. 🌅 I hope you get to experience the peace of waking up to the moonlight. 🌙 I hope you get to witness the silence of a world that is still asleep. ☮️ I hope you get to indulge in your self-care because you’ve expanded time for yourself. 🧘🏻‍♀️ Success comes to those who work for it. What are you choosing? 🙏 🎥 Quote by Hal Elrod #wordstoliveby #successmindset #sunriseoftheday #inspirationquotes #morningmotivation #lifelessons #discipline #successquotes #motivationalvideos #hustlehard #millionairemindset #growthmindset #hawaiistagram #oahu #madeinhawaii

toccarakarizma

Who else loves working from random coffee shops?!

#officeviews #madeinhawaii #laptoplifestyle #digitalnomad #travellife #coffeeshopvibes ...

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Oct 14

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Who else loves working from random coffee shops?! #officeviews #madeinhawaii #laptoplifestyle #digitalnomad #travellife #coffeeshopvibes #oahu #ladybosslife #alohafriday #takemybreathaway

toccarakarizma

Sorry to be the bearer of bad news, but this is
the reality check you needed to hear.

Boss, unless you have a security guard in your ...

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Oct 14

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Sorry to be the bearer of bad news, but this is the reality check you needed to hear. Boss, unless you have a security guard in your store and a line outside your door, you are not a luxury brand. So if you’re an eCommerce store owner who is adamantly against discounting your products because you are a “luxury brand”, I’m here to tell you that you’re likely going to slow your growth, wait longer to grow your email list, and miss out on getting both new and returning customers. Discounts, coupon codes, sales, and promotions are just a small aspect of marketing, but an important one if you are still in the growth stage and wanting to introduce your brand to new potential customers. You definitely shouldn’t rely solely on discounts and sales to sell your products, but promotions should be one of the many levers you pull to quickly grow your business online. #marketingtips #ecommerce #instgramforbusiness #smallbusinesstips #shopifytips #emailmarketing #highticketsales #etsyfinds #brandingtips #originalcontent #originalaudio #digitalcreator #contentcreator #bossmindset #realitycheck #luxurybranding

toccarakarizma

I don’t know about you, but I’ve always had a natural positive disposition.

I’ve been that way my whole life. 🤷🏻‍♀️
...

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Oct 11

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I don’t know about you, but I’ve always had a natural positive disposition. I’ve been that way my whole life. 🤷🏻‍♀️ I could never really relate to or understand why someone would get really upset over the tiniest things that honestly, would never even occur to me to get upset over. This certainly doesn’t mean I don’t battle with depression, anxiety, sadness, loneliness, insecurities, and a million other things that I would call “the human experience”, but ultimately I’ve always known that I have a natural gift of seeing most things in a positive light. It’s always been my personal experience that it takes more energy for me to get upset, be negative, or hold onto anger than it does for me to be at peace, find a positive angle, or simply be happy. I think that’s why I always connect better with other positive people. The mind is truly a powerful thing and your thoughts can absolutely control the way you experience every day letdowns, heartbreak, failures, betrayals, rejections, disappointments, and more. So next time you go to a dark place, remember there is light and positivity all around us. It’s just a matter of putting our energy toward positive thoughts, activities, and people in those really dark times. And next time you get upset, perhaps tune in and ask yourself energetically is it taking you more energy to be upset than it is to be happy? And if the answer is yes, then perhaps your energy is better spent on something else. ❤️ #positivemindset #depressionquoutes #mindsetiseverything #lawofattraction #successmindset #mentalhealthawareness #homeiswheneverimwithyou #depressionawareness #curlyhairstyles #inspirationalquotes #motivationalvideos #trendingaudio

toccarakarizma

⚠️ IMPORTANT ⚠️ People will buy Louis Vuitton, Fendi, and Gucci all day long.

Price is never the issue. 🙅🏻‍♀️

...

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Oct 10

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⚠️ IMPORTANT ⚠️ People will buy Louis Vuitton, Fendi, and Gucci all day long. Price is never the issue. 🙅🏻‍♀️ It’s always about perceived VALUE. 🤔 People only buy for 2 reasons: Pain or Pleasure. That’s it. I would throw in “Transformation” as well, but if you think about it, transformation is simply taking someone from pain to pleasure… If you aren’t able to articulate the value of your services, or the unique selling proposition of your products, than you haven’t given a potential customer a compelling enough reason to spend more money with you vs. your competitors. My advice? Build brand equity by building out the messaging behind the value you bring to the table above and beyond all other companies that offer the same products or services. You can charge premium prices when you have communicated your value and built your brand equity. I promise, it’s never about pricing. It’s always about articulating your value and the perceived value of your brand. Do you ever spend more on products or services that you perceive are higher quality or will get you better results? Let me know! Make sure to save this video if this was helpful. #instagramforbusiness #smallbusinesstips #hawaiibusiness #highticketsales
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